The Youth Sports Alliance Presents the Power of Play – Athletes, Sponsorship and Social Media
Social Media: what to do and what not to do for athletes - athletes being “on-camera” 24/7. A single controversial post or real-life mistake can instantly violate a contract’s “morals clause” and end a sponsorship.”
What do sponsors look for in an athlete to represent them.
Representing the brand - How to represent a brand and navigating clashes when an athlete’s personal sponsor conflicts with their team’s or school’s official sponsor.
Don’t miss our panel moderated by Jamie Starr, Marketing Director at the National Ability Center followed by Q & A. Panelists include
• Courtney Harkins, US Ski & Snowboard Sr. Director, Marketing & Communications
• Chris MacKay, SCOTT Sports, Director of Marketing
Thanks to the following for sponsoring this FREE event.

